09 October 2026
Spotlight on Stirling: Herdsman MedTech Innovation Hub
What started as a simple sketch during an entrepreneurship program has grown into one of Western Australia's most exciting collaborative innovation spaces.
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Running a business in the City of Stirling? Put it in front of the people who matter most. With over 254,000 residents on your doorstep and 2.1 million visitors, explore our tools and channels designed to help you grow your visibility, attract new customers and connect with your community.
Spotlight on Stirling
Behind every great local business is a great story. The Spotlight on Stirling campaign is our way of celebrating exactly that - the passion, innovation and community spirit that makes Stirling’s business community so special.
If you’d like to be considered to get your business featured across our social media, newsletter and website channels, simply complete the nomination form below.
Meet your local businesses
Promote your event
Hosting a live music night, art exhibition, business workshop, food event, or community activity? Showcase your events to visitors and residents actively looking for experiences within the City by listing your event via these free platforms:
Tourism and destination marketing
To help local businesses benefit from tourism, the City delivers destination marketing - a coordinated approach to attract visitors and increase local spending. We do this through marketing campaigns, curated itineraries, major event sponsorships and digital storytelling.
Register your interest to feature in our campaigns
Let us know if you’d like to be considered for inclusion in our destination marketing campaigns. These campaigns promote local businesses through videos, photography, social media, and digital advertising.
Share your photos and videos
If you have high-quality images or videos that showcase your business, we’d love to feature them in our marketing (with credit). This helps us tell authentic stories and gives your business extra exposure.
Be part of curated itineraries
We create themed itineraries (e.g. “Family Day Out”, “Coastal Weekend”, “Foodie Trail”) to help visitors plan their time in the City of Stirling. Let us know what you offer, and we’ll consider including your business in relevant itineraries.
Australian Tourism Data Warehouse (ATDW) is a national platform that feeds your listing to major tourism websites like westernaustralia.com. It’s free, easy to set up and ensures your business is visible to a wide audience planning their trip.
Consider paid placements in publications like the Hello Perth Visitor Guide or the Destination Perth Holiday Planner. These are distributed in hotels, visitor centres and online, helping you reach tourists at key decision-making moments.
Becoming a member of tourism bodies gives you access to training, networking and promotional opportunities.
These include:
- Destination Perth – the regional tourism organisation for Perth
- Tourism Council WA – offers workshops, accreditation, and advocacy
- Australian Tourism Export Council (ATEC) – supports businesses looking to become “trade-ready” and work with international markets.
