Changes to the City’s Advertising Signs Local Planning Policy 6.1

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The City is asking for public comments on modifications to the planning controls for advertising signs contained in Local Planning Policy 6.1 - Advertising Signs. Closing date: 5 August 2022 Follow project

In March 2022, Council considered modifications to Local Planning Policy 6.1 - Advertising Signs to streamline the policy, and reflect changes from Local Planning Scheme No.3 Amendment 115.

More information on Local Planning Policy 6.1 - Advertising Signs can be found in the 22 March 2022 Council Minutes (Item 12.1/DS3).

Have your say on the Advertising Signs Local Planning Policy 6.1
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Document nameDownloadable files
LPP 6.1 Advertising Signs - Amended Policy(PDF)


What is a local planning policy and what does it do?

The City prepares local planning policies to outline the City's expectation on these planning matters and guide the assessment of an application for development approval.

What is the purpose of this draft local planning policy?

The purpose of this local planning policy is to outline the requirements for the size and type of advertising signs.

How is a policy processed?

The City creates a draft local planning policy, with Council deciding whether to advertise the draft Policy for public comment, or to not proceed with the Policy. Advertising of the Policy provides the community the opportunity to shape the draft Policy.

A local planning policy (new or modified) is to be advertised a minimum of 21 days.During advertising, consultation is targeted at relevant groups, such as local community groups, public authorities and any affected owners/occupiers.

After advertising, a summary of the submissions is reported to Council. Council decides whether to adopt the Policy (possibly with modification) or not. If there are significant modifications, the Policy is re-advertised.

If Council decide to adopt the draft Policy, the Policy comes into effect once a notice is published on the City’s website.

Why do I need development approval?

Planning assessments check if developments will have a negative impact on the environment or neighbours.  Where no impacts or acceptable impacts will occur a development approval is issued.  The development approval shows that the proposal is acceptable under the planning system.

A development approval is required for all developments, unless a planning document says they do not.

Does all development require approval?

Yes, unless an exemption is provided from requiring development approval.  The Planning and Development (Local Planning Schemes) Regulations 2015 and the City’s Local Planning Scheme No. 3 identify types of exemptions.  Further exemptions are provided in Local Planning Policy 6.1 for advertising signs that meet the outlined requirements.

What comments can I make?

The City is keen to hear the views of all residents and other stakeholders on the draft Policy.

When Council considers the comments received, it must only consider the planning merits of the comments made.The City asks that comments be limited to planning matters or impacts of the proposed Policy. Examples of issues that are valid planning considerations include:

  • The requirements of orderly and proper planning.  Including consistency with the objectives of the City’s Local Planning Scheme No. 3, and any relevant State planning policy
  • The likely effect of the height, bulk, scale, orientation and appearance of the development on neighbours
  • The amenity of the locality including the character of an area and the likely future amenity
  • The amount of traffic likely to be generated in relation to the capacity of the road system
  • Impacts can be to both individuals or the community as a whole.

The City’s officers must balance the comments received with an assessment of the likely impacts of the proposal and must be satisfied that there is a factual or realistic basis to the submissions.

Matters that are not considered valid planning reasons for objecting to a proposal include:

  • Perceived loss of property value
  • Private disputes between neighbours including access and easements
  • Impact of construction stages
  • Trade competition concerns (in most circumstances)

Matters controlled under other legislation.

How do I make a submission?

  • Online Submissions can be made via the online form.
  • By post Chief Executive Officer, City of Stirling, (Local Planning Policy 6.1 Advertising Signs), 25 Cedric Street, Stirling WA 6021
  • In person During business hours (8.30am - 5.00pm, Monday to Friday) at the City of Stirling Main Administration Office located at 25 Cedric Street, Stirling
  • By email


Council resolved to prepare ‘Local Planning Policy 6.1 - Advertising Signs’ for public consultation

March 2022

Community consultation commences

July 2022

Community consultation concludes

August 2022

Officer reviews comments received during community consultation

August 2022

Council considers outcomes of community consultation

October 2022

‘Local Planning Policy 6.1 – Advertising Signs’ comes into effect, if Council resolves to proceed with it.

October 2022
See more

For more information, or to receive this information in an alternate format, please contact Travis Wright on (08) 9205 8555.

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